Having an epic Instagram grid layout means that you could start to see: Relevant – this might mean that you either go super niche and use your Instagram content to target a small audience OR try to appeal to a larger (yet still relevant) audience.If you want to grow your following, you need to show Instagram users that your Instagram grid layout is: Instagram users should be able to instantly look at an Instagram feed and decide if that brand’s Instagram content is relevant to them.
Marketers, brands, and bloggers alike have long understood the importance of having a cohesive Instagram feed. If we were to screenshot your Instagram grid right now, what would we see? You should think about your Instagram content and the creation of your grid posts the exact same way. You would choose the brochure that looked bright, eye-catching and professional. Think about it if you were choosing travel brochures at a travel agency, you wouldn’t pick up one that looked sloppy and inconsistent with text that you could barely read, would you? No. It should command the attention of Instagram users immediately, causing them to hit that “follow” button! Think of your Instagram grid layout like your website, a brochure, or your brand portfolio. Then watch as new followers flock to your new and improved Instagram profile in droves! Why You Need to Create an Epic Instagram Grid Layoutįirst of all, though, why does having an awesome Instagram grid layout matter? Well, when an Instagram user lands on your page, they’re going to assess your photo grid and decide whether or not they want to follow you. Keep reading to discover how to create a beautiful Instagram grid layout and take your Insta feed to the next level. In this way, you can easily plan your Instagram posts in advance and create a killer Instagram feed. But, ultimately, the one thing that separates those Instagram accounts with a few hundred followers from those with thousands of followers is a consistent, eye-catching Instagram grid layout.Īfter all, if a brand’s Instagram feed looked like a hot mess, would you follow it? Probably not… but then how do you create a beautiful Instagram feed? One sure-fire way is to stick to a consistent Instagram grid layout.Ī structured Instagram grid layout helps you plan the overall look of your feed based on each square on the grid. Sure, Instagram users can follow a profile because they’ve heard of the brand elsewhere. How do you decide whether or not to follow an Instagram account? The deciding factor for most of us is assessing an Instagram account’s feed to see if it looks interesting, professional, and relevant to us.
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